How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Anthropologie just restocked these celeb-loved New Balance 327 sneakers in the perfect fall and winter neutral
It's the best colorway in our opinion, and it's been sold out at Anthropologie for MONTHS — so now's the time to grab a pair ...
How Adidas's Misstep With Michael Jordan Made Nike a Household Name
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...
The 10 best Asics running shoes, according to a personal trainer and podiatrist
From stretchy knit uppers that offer maximum breathability to cushion-heavy outsoles, these Asics sneakers promise the best workout or rest day of your life.
Behold: Our 7 Favorite New Balance Dad Shoes
New Balance sneakers—like the 9060s and 530s—were built for dad-dom. These are our 7 favorites for dads everywhere.
I Test Sneakers for a Living—These Are the Best New Balance Shoes to Buy Now
From category-defining dad sneakers to mixed-media trainers, our style editors have found and tested the 8 best New Balance ...
New Balance CEO Joe Preston on Strategy, Values, and What He Learned From a 2016 Trump Controversy
Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...
Prince William’s Eco-Sneaker Confession Turns Heads in Cape Town: 'He Said He's Got a Pair!'
The Prince of Wales was at the Kirstenbosch National Botanical Garden in Cape Town, South Africa, on Nov. 6 to meet his ...