NBA Christmas Day viewership increases 84% vs. last year, averaging 5.25 million viewers per game in the U.S. Official release Check out a wild day of Christmas hoops filled with prime performances and narrow victories. NEW YORK – The NBA delivered its ...

The NBA got viewers for Christmas, even while going up against NFL games. The NBA’s five-game Christmas lineup was the league’s most-watched in five years, with the games averaging about 5.25 million viewers per game across ABC,

The NBA’s lineup saw an 84 percent rise over 2023. The NFL’s Christmas numbers decreased from last season, but not at the rate that usually happens when something goes from broadcast to streaming.

The NBA’s television ratings have been a source of consternation this season, but the league cooked up some Christmas magic on Wednesday. The NBA’s five-game Christmas Day slate earned its best ratings in five years at an average of 5.

Christmas Day is an important time for the NBA, and this year they went all-out with several highly anticipated matchups. In a statement on social media today, the NBA revealed the viewership numbers and celebrated after reaching an impressive milestone.

Dan Beyer and Monse Bolanos react to the NBA's strong performance on Christmas Day despite facing a pair of headline NFL matchups.