For the first time ever, the entry-level AirPods have active noise cancellation (ANC). Apple unveiled the new AirPods 4 on Sept. 9 at the "Glowtime" event where the Cupertino-based tech giant debuted the new line with two variants: one with ANC and one without ANC.

The AirPods 4 with Active Noise Cancellation distinguish themselves from their predecessors with a new design that looks similar, but changes enough to sit differently in the ear. Shape is crucial with these hard-shell earbuds since they don’t have gummy tips like the AirPods Pro to create a tight seal and keep them firmly in place.

Apple addresses both cost and design with the all-new AirPods 4. AirPods 4 includes two variations. The $129 version essentially replaces the $169 AirPods 3 in the lineup. These should sell well. If you’re AirPods curious or upgrading from AirPods 1 or 2,

Apple is poised to revolutionise its virtual assistant, Siri, with the integration of advanced artificial intelligence.

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and automate a variety of tedious tasks to coincide with the release of its latest iPhone.

These fairly new tech regulations in the EU have already impacted Apple in a number of major ways. Most notably, Apple was forced to allow third-party app stores on its iOS devices, like iPhone, which would compete with its own official App Store.

European regulators want Apple to open up device pairing, notifications and more to other companies' products.

The European Union has opened two "specification proceedings" on Apple under the bloc's Digital Markets Act (DMA) that will see it instructing the iPhone maker on how to comply with certain interoperability provisions in the market fairness regulation.